David Tapia

DangerMUSIC S.A.S. — Independent Record Label (Personal Project)

• Developed and executed digital marketing and promotion strategies to position artists internationally, collaborating with high-profile talent including former La Voz México contestants.
• Built an engaged, organically-verified social media following of 300,000+ across Instagram, TikTok, and Threads; recognized as a Top TikTok Creator pre-pandemic.
• Applied SEO and content distribution strategy to a catalog of 50+ songs and 100+ singles/albums, accumulating millions of Spotify streams (lead single surpassing 400K streams).
• Used campaign analytics to evaluate performance and adjust content, event, and advertising strategies.

Zoek Marketing · Remote (California, USA)

• Designed and delivered 300+ responsive websites and landing pages, prioritizing SEO optimization and conversion-focused UX/UI across every project.
• Led project and deliverable tracking through Zoho Projects; managed client and lead migration through Zoho CRM.

Frat Records

• Developed content, blog posts, and copywriting focused on SEO and content marketing to drive engagement and web traffic.
• Managed content (CMS) and digital content editing, ensuring editorial quality and brand consistency.

2btube (Multi-Channel Network)

• Developed strategic content for YouTube and digital platforms, applying SEO and keyword research to maximize visibility and reach.

Orbe_Promo

• Led the launch and direction of Orbe Network, establishing audiovisual production standards and initial workflows.

Dirección General @prende.mx (Education Sector)

• Edited and post-produced multimedia and audiovisual content, ensuring compliance with institutional standards.